Mercasa is one step ahead in food production and customer satisfaction. Now, it is bringing its products to consumers' homes through the @mercazona_cuba application, which has been in operation for nearly two months and is gaining more and more customers.

Las Tunas, Cuba.- Responding to the call of these times in front of the COVID-19, Argel Frank Fundora Acosta, in charge of Mercasa, imagined that such an initiative would serve a lot in times of pandemic through the national navigation and with the use of the mentioned application, the assortments of this point of sale are bought. They take them to the referred address and the clients do not leave home. Just what is needed at this moment.

The idea is already approved by the people: more than two thousand users interact with Mercazona, and receive fresh productions daily, regardless of schedules, weekdays, even, inclement weather.

Carlos Zayas, a specialist in Public Relations of the application, says that "it is very easy to interact with this service, it consumes national data, and you pay in cash, just when you have the agricultural products in front of you. In the first stage, it is like that, but it is expected that later you will have other payment methods such as electronic. He also explained that other production units can join this sales modality, because Mercazona's vision is to expand to all types of legal markets in Cuba, more so now when the products need to reach the neighborhoods and avoid crowds," he said.

Those who come to Mercasa market receive clean, fresh and packaged products, in true correspondence with hygiene. The messenger, who is in charge of facilitating transportation, these days wears a distinctive outfit, with a mask and other means of protection. Thus, he protects food, his health, and that of the customers at risk.

Mercasa users are pleased with their purchases and with Mercazona's service, as they present it on their profiles on Facebook, the most popular social network in Cuba.

This is the case of Ángel Andrés González, who published: “Today I received my third order from Mercazona and I am pleased and happy. It's an excellent service, fast, without deception. Thank you, friends from Mercazona for this great help you provide us! Thanks to Yoilier, the messenger, as well as Loren Alarcón Fernández, with punctuality, disposition and kindness. The products with 100 points of quality. Keep growing and may more options come”.

Yenima Díaz Velázquez also states in her post that her order was a success, “my first purchase with Mercazona, an application developed by Mercasa in Las Tunas. Excellent service. I recommend it”.

A similar reference is given by Wílliam Sosa, who states: “Thanks to Mercasa for your home delivery through Mercazona.apk all good, nice and cheap. Thanks, Frank for your initiatives. It has not yet activated the payment by card, is paid at the time of delivery”.

Messages like these invade social networks in total appreciation of the service and many others are made although not through virtual support, but live, because the totally free help also goes to elderly people neighboring the market, children of the house without family protection, pregnant women and people with low purchasing power, in a totally altruistic attitude.

The good acceptance and favorable conditions today make it possible for Mercazona to have official premises in Mercasa's own establishment and with this, to speed up the demands and contribute to the organization.